Mission, vision and values

MISSION

Terra Peninsular conserves and protects the natural ecosystems and wildlife of Baja California.

VISION

The natural resources of Baja California are protected and managed for sustainable uses that are compatible with ecological processes.

OUR VISION IN 2020

Terra Peninsular projects itself as a successful, reliable and inclusive organization, being one of the three most important organizations dedicated to conservation and protection of natural resources in Baja California.

INSTITUTIONAL VALUES

  • Biodiversity and habitat protection.
  • Scientific integrity.
  • Mexican identity and cosmopolitan feeling.
  • Strategic alliances.
  • Professional integrity.
  • Responsible resource management.
  • Communication and transparency.

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