By Rosi Bustamante, President
Terra Peninsular was born from a love for the land: for plants, animals, landscapes, and living in harmony with each other. I know it sounds naïve, but dreaming is the first step to making them a reality.
I had the honor of growing up in Baja California, in Kumiai lands, in a family that loves the peninsula and the countryside, beaches and quails, traveling and exploring the unique charm that our great Baja California offers.
Then I had the opportunity to work with other people who love the natural resources of this globally recognized region, with a high biodiversity that is threatened and that cannot be replaced if we don’t act. We created Terra Peninsular and took action, protecting over 130,000 acres to this day.
These achievements have been possible thanks to the work and support of many, including the government, foundations, researchers, the community, and our family of donors. Today we still need the support from each and every one of you, from protecting the nature reserves, educating yourself about their conservation, spreading the word about how beautiful and valuable they are, and definitely coming to visit them!
We need each and every one of us to do their part so our joint efforts achieve permanent protection for future generations. I’m making a special and important call to you, dear reader, to help us spread our message of collaboration and protection and embrace nature.
After more than 21 years of being a founder, staff, consultant and member of the board, today I have the honor of continuing to serve this organization as President of the Board of Directors.
There is a lot of work to do, and I invite you all to continue supporting us so that we can continue to protect the heritage that our grandparents and previous generations left us and now pass them on to our children and grandchildren.