Terra Peninsular conserves and protects the natural ecosystems and wildlife of the Baja California peninsula.


The natural resources of the Baja California peninsula are protected and managed for sustainable uses that are compatible with ecological processes.

Terra Peninsular is a Mexican non-profit organization committed to preserve and protect the natural ecosystems and wildlife in Baja California, with staff in Ensenada and a binational Board. We’re not affiliated with any political or religious party.

Our environmental conservation work focuses in northwestern Mexico covering the states of Baja California, Baja California Sur, Sonora and Sinaloa, although our efforts are concentrated mainly in Baja California.

We are an inclusive organization that does not discriminate among its members by sex, sexual preference, race or nationality.

We believe that environmental issues have no borders.

In 2001, a group of friends founded the organization to conserve and protect the ecosystems and wildlife of the Baja California peninsula. Throughout these years, we have endeavored to preserve them and we will continue to fight to protect the unique beauty of this majestic region.
We truly believe “environmental issues have no borders”, and we use this belief as an open invitation to everyone who wants to contribute to our mission.

Earth knows no nationalities: the human spirit has made all of this possible. And all these natural treasures are yours, too. Visit these lands, give yourself the opportunity to enjoy them and to take care of them, and think of it as a global heritage for all of us.

Our logo was designed to represent a native plant of Baja California: Agave shawii. A succulent plant found only in the Pacific coast of Baja California which is a representative species of the maritime succulent scrub region, this vegetation type is found in the region.


  • Biodiversity and habitat protection
  • Scientific integritY
  • Mexican identity and cosmopolitan feeling
  • Strategic alliances
  • Professional integrity
  • Responsible resource management
  • Communication and transparency